Inglés, pregunta formulada por lincecelia14, hace 1 año

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DIGITAL BILLBOARDS

In the 2002 science-fiction film Minority Report, the hero enters a shopping mall. As he walks past the shops, his face is identified by interactive signs which call out his name and provide him with pictures of the latest products. Today, this kind of advertising is becoming a reality with brand-new technology-digital bilolboards. At the moment this billboards can only recognise a customers sex and age. Using that information, the billboards change to show items that are suitable for the shopper in front of them. For example, the billboard will recognise a man passing by and will immediately show adverts of sport cars instead of cosmetics. This could become an interesting trend in the near future.

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